Pest Control Marketing: 48% Traffic Growth & 206% More Leads
Every business is unique, and has a unique set of needs and goals. That's why you deserve a strategy and plan customized to fit your business, not a cookie cutter solution sold in mass quantities. Let's help you build momentum!
YoY Increase in Organic Traffic
Growth in Organic leads
Lower Cost-per-lead (Google LSA)
More LSA LEads vs Last year
The Challenge
Pest & Termite Consultants came to us after disappointing results and lack of attention and communication from a leading service industry marketing firm. This approach was restricting their growth. They needed a flexible, SEO-ready solution with ongoing digital marketing support, including lead generation, email marketing, local SEO, and website maintenance.
Our Solution
We migrated their website to a flexible, SEO-focused platform within a tight timeline. Immediately after launch, we took control of their Google Local Service Ads (LSAs), optimizing lead generation efficiency. Using SEMRush insights, we continuously refined website SEO, content quality, and user experience.
Success Achieved
- Organic traffic increased 42% YoY.
- Website conversion rate reached 4.5%, outperforming the pest control industry average of 3.1%.
- Qualified organic leads grew 206% within three months.
- Google LSAs cost-per-lead decreased by 28.3%.
- LSA lead volume increased by 50%, nearly exceeding total 2024 leads without extra ad spend.
The Momentum team has delivered great results – creative, strategic, and ahead of schedule. Their work has had a positive impact on our business.
– David Vitale, President Pest & Termite Consultants
Importance of a Tailored Approach
Our approach is personalized to each client's specific needs. By carefully analyzing data and adapting strategies, we deliver strong, measurable results tailored to the unique goals of every business we support.